LG’s Ultra HD TV redefines reality through advanced technology and
next level picture quality with new ultra HD.
The advertising campaign will connect reality to LG’s Ultra HD TV. The aim to promote the picture quality of LG’s new TV is like looking at
‘the real thing’ - reality.
to make the audience become lost in the realm of reality when watching the Ultra HD TV. To redefine reality of the audience.
the screen quality is so clear and vibrant that the experience of watching the TV becomes their reality.